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Let’s become champions together: Tricolor launches a unique UFC package

16 января 2020
Let’s become champions together: Tricolor launches a unique UFC package

Will the unconquerable Khabib Nurmagomedov be able to defend its championship UFC® in April? What will the return of one of todays’ brightest fighters Conor McGregor to the octagon look like? The operator’s clients will receive the answers to these and many other questions in the live broadcast of the TV channel UFC TV which on 15 January started broadcasting as part of the new sports package UFC from Tricolor.

Access to the TV channel UFC TV will be given by subscription a la carte: separately from other packages, for a fixed monthly pay. The uniqueness of the channel is in exclusive broadcasting of international tournaments live. Annually hundreds of hours of live broadcasts with participation of over 500 athletes from the entire world, including Russia, are available to the spectators of UFC TV. Our country is successfully represented in UFC by more than 30 fighters, particularly Khabib Nurmagomedov, Pyotr Yan, Aleksandr Volkov, Aleksey Oleinik, Yana Kunitskaya and Aleksandra Albu. The broadcast schedule of the TV channel, along with live broadcasts, is filled with repeats of the most spectacular matches, analytical programs and reality shows.

«We keep on developing theme-based TV viewing in Russia, especially content related to sports not widely presented on the federal channels. The subscribers of our new package «UFC» will be able at any time on one TV channel to see the brightest fights with participation of legendary sportsmen», — Tricolor’s content manager Arsen Khomutov comments.

«The launch of UFC TV on Tricolor’s platform is a new step to expand the brand UFC and popularize mixed martial arts (ММА) in Russia. Now the fans will be able to support our fighters even in the remotest regions. It is especially important that Tricolor begins cooperation with UFC TV in early 2020, when the largest UFC fights are expected — the fight of Conor McGregor against Donald Cerrone on the coming weekends and the fight of Khabib Nurmagomedov against Tony Ferguson in April 2020», — Vice President of UFC Russia Andrei Gromkovsky comments.

The TV channel UFC TV will be available to the clients of Tricolor satellite broadcasting in the coverage area of the signal of Eutelsat 36B satellite. The cost of the subscription is 299 rubles per month. On the night of 18 January to 19 January Moscow time the first spectators of the channel will see live broadcast of the tournament UFC 246 that will take place in Las Vegas. The evening’s main fight will be between the one of the most famous UFC fighters Irishman Conor McGregor and American Donald Cerrone. Both sportsmen are in top 5 of lightweight, and each fight with participation of Conor attracts a huge TV audience in hundreds of countries and sets records of sales of paid broadcasts.

In the spring the spectators of UFC TV will see broadcast live from Brooklyn where one of the most expected encounters of the recent years: a fight for the championship of UFC lightweight will bring together the unconquered Russian Khabib Nurmagomedov who won 28 fights, and American Tony Ferguson who has not been defeated in the last 12 fights.

«The TV channel UFC TV started broadcasting in April 2019 and has already attracted its loyal audience, becoming one of the best sports channels in the current ОТТ- and IPTV-services. We are glad that now the subscription to it is available to a wide audience of Tricolor within the DTH-service», — Konstantin Vladimirov, commercial director of the Media Telecom company comments.

Each year more than 40 tournaments take place on the world’s most prestigious arenas under the aegis of UFC. Tricolor’s clients will be able to watch all fights in HD format.


Background information:

Tricolor is a multiplatform digital media operator who provides a package of digital services, including TV viewing, within Russia. Tricolor creates a single information space of entertainment and services for the entire family, available from any device, in any place and regardless of time. Along with traditional TV viewing via satellite Tricolor’s clients can use internet-connection to watch the TV channels, and live control options: Telearkhiv (TV Archives), Smotri S Nachala (Watch from the Beginning). By the results of quarter 3 of 2019 the operator’s total base amounted to over 12.230 mln users, including 10 mln subscribers of HDTV and about 100 thousand UHD-clients. In 2018 Tricolor took the fifth line in the rating of the world’s largest operators of paid television (IHS Markit, 2019).

About UFC®

UFC® is the largest international sports organization for mixed martial arts. The fan base of UFC consists of more than 318 million people around the world, including 80 million subscribers in social networks on all digital platforms. The organization holds more than 40 events per year on the most prestigious arenas. Over 1 billion households in the world have access to viewing of UFC content. The organization makes TV broadcasts in more than 170 countries. The UFC current roster consists of the best fighters of mixed martial arts representing more than 65 countries. UFC FIGHT PASS® is one of the leading services of digital subscription in the sphere of mixed martial arts. In 2016 the world’s leader in the sphere of entertainment, sports, and fashion Endeavor and the strategic investors Silver Lake Partners and KKR acquired UFC. Since 2001 the UFC headquarters are located in Las Vegas. For the development in Russia the company UFC Russia has been created the investors of which were Russian-Chinese Investment Fund and Mubadala Investment Company. For additional information, visit the website ru.ufc.com and subscribe to the page in Facebook.com/UFC, Twitter, Snapchat and Instagram: @ufcrussia.

«Media Telecom» is a joint enterprise of «Rostelekom» and «National Media Group» created on a parity basis in 2018. The company is engaged in production and aggregation of television and video content, as well as distribution of TV channels and media libraries within Russia and near abroad countries. «Media Telecom» cooperates with the leading operators of paid TV and online-services, supply to them sought-after content from the leading Russian and foreign media groups.

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